Director of Brand Marketing

Company: Buck Mason
Location: Los Angeles
Posted on: November 13, 2024

Job Description:

Buck Mason is seeking a Sr. Integrated Marketing Director - a strategic and creative marketing leader with taste for days.You're a true marketer, obsessed with telling our brand and product stories across all channels and every medium. You have the chops to create a global calendar and manage an entire team to cohesively execute one vision. The right candidate has a merchandising mind and is obsessed with menswear and understands retail and an omni-channel strategy.Success will be measured by the ability to hit our growth and revenue targets while telling cohesive product stories and deepening brand affinity.You've got 6+ years of great experience with an apparel brand under your belt, you've told stories, now you want to tell Buck's. We've got the tools and the team to support you. If you're ready to roll up your sleeves and do the work, here's the autonomy you've always wanted, go do the thing.Responsibilities

• Build and execute a full year marketing plan across all channels.
• Manage GTM calendar and hold stakeholder accountability.
• Drive strategy, budget and execution of brand marketing initiatives through any medium required, ensuring a singular brand message across all consumer touch points including web, paid media, product, packaging, retail, events, social, catalog, collaborations, etc.
• Work cross-functionally to develop merchandising strategy and product story narratives.
• Partner with the other leaders across the company to develop our forward-looking company strategy and building a culture of cohesion and accountability.
• Work closely with Design/Product team to influence merchandising roadmap with growth opportunities.
• Develop close working relationships with Founders to ensure alignment on a shared vision and roadmap for bringing it to life.Qualifications
  • A Bachelor's degree with 5+ years of marketing leadership experience.
  • Experience managing a team of 5+ people.
  • Experience growing a brand/company from a strong market presence and significant revenue.
  • A strong drive for results, with the ability to manage independently and take calculated risks.
  • A natural ability to collaborate well with others across the organization and thrive in a fast-paced and highly-fluid environment.
  • A creative eye and genuine curiosity for innovative opportunities to connect with our community.
  • Holistic brand thinker who appreciates and invests in the entire process, from making a physical product to marketing to merchandising to driving loyalty.What we can offer?
    • Competitive pay.
    • Fitness & wellness benefits.
    • 401k retirement savings plan with Company matching.
    • Clothing allowances.
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Keywords: Buck Mason, Bell Gardens , Director of Brand Marketing, Executive , Los Angeles, California